The delegation of the High Authority of Audiovisual Communication of the Kingdom of Morocco visited the "AnewZ" satellite television channel and the "MARSA" company, that conducts television audience measurement
On December 18, 2024 during the visit to Baku at the invitation of the Audiovisual Council of the Republic of Azerbaijan, the delegation headed by Ms. Latifa Akharbach, President of the High Authority for Audiovisual Communication of the Kingdom of Morocco, visited the "AnewZ" television channel and the "MARSA" company.
Rufat Hamzayev, Executive Director of the "AnewZ" television channel, showed the guests the technical infrastructure, studios and shooting pavilions of the channel and gave them detailed information about the channel's activities. He noted that the channel, which started operating on the 4th of November this year under the license of the Audiovisual Council, provides an alternative view in the field of global news and analysis. It was noted that "AnewZ", an English-language channel with representatives in more than 10 countries, broadcasts to more than 110 countries via satellite, internet and social media channels. Latifa Akharbach, President of the High Authority for Audiovisual Communications of the Kingdom of Morocco, also gave an interview to the channel.
The Moroccan delegation then met with Irada Sultanova, Director of "MARSA" LLC. During the meeting, the guests were informed that the company carries out television audience measurement in Azerbaijan. It was noted that "MARSA" LLC is the official technological partner of the world-famous company "Kantar" in our country. It was also mentioned that the company uses in Azerbaijan the latest audience measurement technology.